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Foreign language tuition services

Talk Languages offer private pay-as-you-go language lessons all over London. One-to-one or in small groups for intensive, tailored language tuition, teachers will go to the students’ homes or workplaces, or meet in a quiet place like a library or a coffee shop.

There was originally only one TalkLanguages site for both consumer and business traffic. We felt that targeting both of these markets on the same website was confusing and imprecise, with conflicts in pricing strategy and marketing message. We split the sites on to 2 separate domains – one to appeal to the consumer learning language for fun, the other for the business user learning language to aid their job and career – and each website now appeals directly to its core market.

Project Details

Client TalkLanguages
Date 2013
Skills Responsive design, bespoke development, email marketing

Responsive website

With mobile search increasing in use* it was important that the website was able to be viewed effectively on smartphones and tablets, as well as desktops. The websites were designed to be responsive across multiple devices.

*200m users are expected to search on mobile by 2018 (Source: eMarketer: Mobile search market too big for test and learn, Nov 2014)

"Over the past five years blue spark have become an integral part of the Jupiter Hotels team. Creating, developing and evolving a digital journey which has enticed our customers in ever greater numbers to experience our product and secure their business from a multitude of markets." Brett Arscott, former Head of Sales and Marketing, Jupiter Hotels
"We have been delighted with blue spark's work and in particular with Shona. She is extremely personable, efficient and knowledgable, and the results were delivered in a timely and extremely cost effective manner. We look forward to developing a relationship with Shona and blue spark in the future. I would highly recommend her services to you." Mark Holmes, Holmes Search
"Each time I work with Shona she delivers on time, at a reasonable price, is eminently reliable and her work is of a consistently high standard. All that and she's easy to work with too! I've recommended her to many colleagues, and the response of one was that she's not 'Blue' Spark, she's 'Golden' Spark!" Sandra Carey, HSE Executive, International Molybdenum Association (IMOA)
"blue spark have been so easy to work with and have not failed to meet our expectations, making 26 individual  hotel websites over the last 4 months, we have been keeping them extremely busy. Along with providing us with fresh ideas and content solutions to meet many different requests, they have done an amazing job."
Jackie Ferris, former eCommerce Manager, Jupiter Hotels

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