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Builders merchants with very large product inventory

Like many retailers, Otford Builders Merchants has thousands of product lines and decided that they wanted to feature more information about the ranges and products available, but without going to the extent of having an online shop. The ordering process and the diversity of the product range made an online shop just too complex at this stage.

Instead, we built a bridge between their back office stock and ordering system and the website, so that product details can be uploaded and updated when needed. We devised a number of interchangeable page templates, with page layouts having the flexibility to add the product listing or not, so that sections where a listing is not relevant can behave as a product information page.


Project Details

Client Otford Builders Merchants
Date 2015
Skills Responsive design, bespoke development and product inventory integration

Any device, anywhere

Using OBM’s existing branding and colour palette, we redesigned the website to respond optimally on mobile, tablet and desktop. This was vital as a large portion of their clients are viewing the website out of the office on smartphones and other devices.

"Over the past five years blue spark have become an integral part of the Jupiter Hotels team. Creating, developing and evolving a digital journey which has enticed our customers in ever greater numbers to experience our product and secure their business from a multitude of markets."

Brett Arscott, former Head of Sales and Marketing, Jupiter Hotels

"We have been delighted with blue spark's work and in particular with Shona. She is extremely personable, efficient and knowledgable, and the results were delivered in a timely and extremely cost effective manner. We look forward to developing a relationship with Shona and blue spark in the future. I would highly recommend her services to you."
Mark Holmes, Holmes Search

"Each time I work with Shona she delivers on time, at a reasonable price, is eminently reliable and her work is of a consistently high standard. All that and she's easy to work with too! I've recommended her to many colleagues, and the response of one was that she's not 'Blue' Spark, she's 'Golden' Spark!"

Sandra Carey, HSE Executive, International Molybdenum Association (IMOA)

"blue spark have been so easy to work with and have not failed to meet our expectations, making 26 individual  hotel websites over the last 4 months, we have been keeping them extremely busy. Along with providing us with fresh ideas and content solutions to meet many different requests, they have done an amazing job."

Jackie Ferris, former eCommerce Manager, Jupiter Hotels

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